• Sun - Fri / 09:00AM - 05:00PM
  • New Baneshwor, Kathmandu
  • 01-4782977

Market Survey & Social Marketing

We are firmly committed to delivering the most cost effective and the highest quality solutions to meet our clients’ research issues. That means we are always investing in the latest technologies or developing new ways of doing what we do best ‐ all in an effort to help you make the most informed business decisions. We develop or adapt individual, tailored, or customized solutions to address precisely the questions and issues that are unique to each and every client.

Providing every important research method, our services cover the full spectrum, from the most innovative, interactive to the most traditional. We help you better understand your brand, your markets, relationships and opportunities and your customers, audiences and stakeholders.


  • Advertisement Pre‐Testing
  • Concept & Creative Testing
  • Advertisement and Communication Awareness


  • Audience and Viewers Survey
  • Media Monitoring


  • Consumer Behaviour
  • Customer/ Client Satisfaction
  • Brand Performance
  • Competitive Benchmarking
  • Market Profiling and Segmentation
  • New Product Development
  • Product Trials and Acceptance
  • Pricing Evaluation (sensitivity and acceptance test)
  • Retail Study

Social marketing

  • Family planning Products
  • Vitamin and Vaccination

Message from Chairperson

National Institute for Development and Research (NIDR) is leading and pioneer research, training and development consultancy organization in the Nepal . It is run by a team of dedicated experts who have long experience of I/NGOs and UN agencies. We believe quality is the most important within given timeline and cost effectiveway.This is our moto and applying till now. We deliver the tasks as per parteners expectation with participatory and trustworthy approach. This is our main working strategy.

~~Tark Raj Bhatt
Email: trbhatt@nidr.com.np